Genesis Debuts Neolun (New Moon) Concept

The Korean luxurious model Genesis is predicted to quickly announce a midsize electrical SUV. If the model’s historical past is any indication, the eve of the New York Worldwide Auto Present introduced us a preview of the upcoming mannequin.

Referred to as the Neolun Idea — from the Greek phrase “Neo” for “New” and the Latin phrase “Luna” for “Moon” — the deep blue and black electrical SUV is considerably bigger than the model’s Electrified GV70 crossover and is wearing a brand new tackle the model’s signature look.

“It’s the epitome of timeless design and complex craftsmanship,” mentioned Genesis Chief Artistic Officer Luc Donckerwolke.

The Neolun Idea options an extremely clean exterior design, with completely flush-mounted home windows, door handles, badging and Genesis signature two-line lighting. Even its roof rack sits flush with the roof till it’s wanted, then electrically deploying its aspect rails. It rides on large billet wheels. Genesis calls the purposeful elimination of any pointless particulars “reductive design.” Its aspect steps are built-in with the physique, extending to ease entry and exit. And that entry is spectacular.

With massive carriage doorways and no pillar between the back and front seats, you get an ideal have a look at the idea’s Royal Indigo cashmere and Purple Silk leather-based inside. Although Genesis says the engineering of the idea’s carriage doorways makes their manufacturing “possible,” it’s unlikely the doorways will make it to any manufacturing mannequin. The identical goes for the elegantly rotating entrance seat, which we’ve seen in lots of ideas, however no trendy manufacturing automobiles.

Inside options of the idea embody a classy darkish wooden flooring, an oblong steering wheel and an enormous central touch-screen infotainment system. As an alternative of counting on a conventional forced-air local weather management system, the idea employs radiant heating within the flooring and different cabin touchpoints. The present Genesis GV60 incorporates a crystal sphere that rotates right into a shift knob. Within the Neolun idea, a crystal sphere rotates to turn into a tweeter for the audio system.

Designed from the bottom up as an electrical automobile, the Neolun Idea’s cabin is very large, with a flat flooring unimpeded by a central driveline. Although the idea solely homes two rows of seats, the underlying structure appears prefer it may simply accommodate three rows. Genesis didn’t talk about particulars of the idea’s powertrain or efficiency, although it and its company siblings Kia and Hyundai have confirmed techniques on the highway at present.

Genesis, the one Korean luxurious automaker, started its life as a single luxurious Hyundai mannequin. It’s now a model of its personal, with a rapidly rising household of fashionable sedans and SUVs, a lot of which earn excessive marks in our new automobile rankings and critiques. It at present gives three electrical fashions: The Electrified G80 sedan, the Electrified GV70 luxurious electrical SUV and the GV60, a crossover designed from the beginning as an electrical automobile.